This is an information design piece that I redesigned while working at a strategy and technology consulting firm in collaboration with subject matter experts in the firm’s data warehousing practice. This particular slide was a core element of most of the presentations the firm made, in particular the pitch presentations to prospective clients. It was thus important to have a clear representation of this key offering in order to make a positive first impression.
Here is the “before” design.
And here is the “after” picture.
The result: a simpler color scheme, an improved layout and, through my work with the subject matter experts, clearer content (a minimum of acronyms). Much more likely to make a positive impression on both existing and prospective clients.
